Dechra Veterinary Products

Vetivex® Fluids Knowledge Programme

Turning the fortunes of a flagging product around

Fluid therapy knowledge is the foundation for treating all kinds of conditions in animals. 

We helped Dechra create an inextricable link between their Vetivex fluids brand and this very real need by developing The Vetivex Fluid Knowledge Programme – the first dedicated website for vets offering free online CPD and specialist advice in fluid therapy. The campaign was launched in quality trade press.