Mölnlycke Health Care


Showing the caring side of emollients

Formulated by dermatologists, Epaderm is a range of emollients that can be used to care for all members of the family, young and old; and all skin types, from atopic eczema, psoriasis and dermatitis to everyday dry skin. 

Our ‘Save our Skins’ creative solution showed that every skin type has a different care label and those individual SOS calls could be answered with the Epaderm range. The campaign included consumer and trade press ads, with supporting literature.